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Professional Help for your LinkedIn Profile

LinkedIn Profiles for Authors & Writers

(or any writing-related profession such as technical or creative writer, editor, ghostwriter, journalist, copywriter)

LinkedIn Profiles for Authors & Writers

(or any writing-related profession such as technical or creative writer, editor, ghostwriter, journalist, copywriter)

Do you have a unified, in-depth, high impact profile on LinkedIn? 

If you're interested in getting one...read on.

As an existing author, upcoming author or indie writer you need a high impact, dynamic profile that really showcases your books, projects and special niche! 


The same applies to related professions that focus on the written word, such as editor, copywriter, content developer, proofreader or ghostwriter.


You’ve worked hard to create your special niche, build up your projects (even your small projects!) and activities to attract the right audience, clients and partners. You make a huge effort in ensuring that the services you deliver are not watered-down, boring and low-impact….So why should your LinkedIn profile be that way? Give yourself and your potential visitors a buzz and something to be excited about!


Questions you may be asking yourself…. 


Do I need some fresh eyes to look at my LinkedIn profile?
 

Do I need a major boost to position myself more clearly – for myself and also to my potential audience,  advanced readers, clients, general visitors and business partners / creative partners? 
 

Do I need some additional content for my profile that’s different from my usual ‘author biography’ stuff – content that’s more business oriented, more market oriented, more self-promotional, more high impact 
 

Am I really selling myself short – and not showcasing all I really offer?
 

Are my book projects / client projects / talents / confidence / special sauce hiding away somewhere on a shelf in the basement?
 

If you’re serious about showcasing your books, projects, portfolio, your upcoming projects and your special niche – consider booking a LinkedIn Package for Authors.  

 

LinkedIn Package for Authors & Writers. Starting at $295. 

How can an optimized profile help you?

Your time & energy is limited – so where’s the magic LinkedIn fairy dust?

The written word is your passion. You spend most of your time brainstorming, researching, writing, polishing, launching and marketing your projects, or helping others with their projects. I know how much time, energy and effort that takes! Your focus is on your current projects and upcoming projects. Even when things are 'quiet', you're torn in so many different directions – keeping up with your main gig, side gigs, household responsibilities, family, kids, parents, school, job, daily life and survival, ensuring you have enough money flowing in…

 

So perhaps LinkedIn hasn't been a huge priority until now.

 

I get it. But you still have the feeling that LinkedIn could unleash some great potential for you. You just need a framework and get something started that you can build on. CareerLove can offer you something very positive and supportive here!

Why not step back and have a supportive third party take an objective look at your career?

You may have someone who writes your promotional texts for you, or maybe you write them yourself. Chances are, your promotional texts are shorter: because of word and space limitations, you don’t write much about your backstory, include your other interesting examples and tidbits, or speak much about  many other activities you’ve been involved with. Or this information only appears on your website,  blog or newsletter?

 

But who are the visitors here? People who already know you? Are you being found by new people through the search engines or a huge established business network? Are you being found by other people who potentially could be really interested in you?

LinkedIn is the biggest business network platform in the world – a much bigger world that includes publishing, creatives, indies, potential clients, new audiences and partners. Why not be a part of it? CareerLove can help you do this!

More reach in the meta-world

Think of LinkedIn as the meta-world for business networking. If your writing activities are supposed to generate income for you, build your audience and attain a greater reach for you – then being on LinkedIn makes a lot of sense. Think of your LinkedIn profile as being at the meta-level: A bigger reach, even for non-specialist and non-niche people. Being focused on your niche is great – it’s what you’re supposed to do. But your profile on LinkedIn has to appeal to both niche and non-niche people. The non-niche people will be drawn into your niche – if that’s what they’re interested in.

Or they may become curious about your niche –they might say “Oh, I never knew about this kind of author / area / niche….this is an interesting quality profile…let me click it and see what this person offers….”

Do you have a unified, in-depth, high impact author page of your own on LinkedIn?

Are you at the stage where you can offer this kind of experience to your visitors? Have you put much time and effort into crafting your own larger-scale profile – something suitable for the meta-level such as LinkedIn? Maybe not. This is where CareerLove can help you.

LinkedIn is fantastic free platform for authors, indie writers and anyone who’s professionally involved with the written word. It’s not enough just to take your author or professional biography and cut & paste it onto LinkedIn, or link to a few of your books on Amazon or Kobo or to reviews on Goodreads or Bookbub. In fact, by doing this you’re wasting a great opportunity. You need to create a compelling experience for your readers on LinkedIn.

 

When it comes time to promoting themselves, many authors, writers, creatives and text-focused professions who’ve been around for some time completely waste the great opportunity on LinkedIn to promote themselves effectively: They don’t fully harness all the different sections and media content opportunities.

Do any of these scenarios resonate with you?

  • When it comes time to launching a harmonized, modern profile to a LinkedIn audience who’s not very familiar with your work you may have to brainstorm and craft your profile yourself.

 

  • Perhaps you don’t have an agent, assistant or publicist to create an effective LinkedIn profile on your behalf. And you don’t want to pay a crazy price for a LinkedIn profile as part of a promotional package (if it’s even offered)– because these profiles are not as lovingly crafted as they should be.

 

  • Maybe you’re not used to promoting yourself all that much, or at the level you really want.

 

  • You know it’s something super important, but somehow it always ends up on the backburner.

 

  • Or your main promotional focus are posts on Facebook, Pinterest, on book sales and promotional platforms, niche platforms, your website or blog, through making videos or weblogs, arranging in-person events and signings, appearing on podcasts, writing newsletters and promoting your work on your mailing list.

 

  • Of course you have to write your blurbs, summaries and author bio descriptions for book sites, publishers and other individual promotional activities. But you now wish to go beyond this and appeal to the bigger business world at large

Promoting yourself to niche audiences is smart. And so is promoting yourself at the meta-level on LinkedIn.

 

How can a LinkedIn Profile help you as an author, indie writer, content developer, ghostwriter?

These are just some of the ways….

  • LinkedIn is your calling card in the business world – no more hiding or being scattered among many other sources

  • LinkedIn showcases ALL your different activities and involvements

  • LinkedIn allows you to showcase your work (media, mockups, samples) – you are in complete control

  • It allows you to network with serious professionals

  • LinkedIn brings new visitors, readers, potential business and creative partners to you

  • Big Benefit: The improved LinkedIn profile will help improve your search engine ranking. Well-written, keyword rich LinkedIn profiles that are available to the general public and search engines are proven to rank much higher for special keyword searches. If you’re a specialist in your niche, you'll be found much more easily! Optimized SEO is automatic when your profile is well written.

There are amazing ways to create a high impact, juicy, curiosity-raising LinkedIn profile. Even if you don’t have a huge body of work to offer, there are ways to make yourself stand out in your area of specialization. I can do this for you – and bring you closer to having a LinkedIn profile you can be proud of and that lands you more interested visitors.

If you’re serious about showcasing your books, your upcoming projects and your special niche – consider booking a LinkedIn Package for Authors.   

$295

How Helps
What You Get Author

LinkedIn Package for Authors, Writers & Writing-Related Professions

 

What You Get: 

  • A new Headline

  • Creative ‘Current Position’ title / content that appears underneath your headshot

  • Freshen-up & new content for the Summary Section

  • Feedback and freshen up of your content under key rubrics Experience, Projects, plus any other relevant sections (memberships, volunteer)

  • Freshen-up and revamp of your Publications section

  • 1 new photo mockup of your product with an elegant real life backdrop

  • 3 custom-designed background banners

  • 1 new text-over-graphics image customized for your niche

  • Feedback and suggestions of other must-haves / nice-to-haves

  • A source list of helpful ideas, videos, links, articles and success stories to inspire and guide you further

  • A copy of my LinkedIn Guide for Beginners e-book 

  • Bonus: Another customized media image based on your niche

Price: $295​

 

Author Premium Service starting at $395

For individuals with a lot of content and a wider range of past activities who now need content curation, more focus for their strategy / marketing approach, a more business-oriented approach or many more media images – please contact me directly at astrid@careerlove.info

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